Mindset, Creative Business, Goal Setting Serena Archetti Mindset, Creative Business, Goal Setting Serena Archetti

Why Motivation Isn’t Everything

When we wake up in the morning of the New Year, we are fuelled by big dreams and the desire to change our lives for the better. It’s also the time of year when we are most motivated to work on those goals and resolutions. But what if I told you that if you rely on motivation alone, you might not find motivation to last past February, and you’ll probably struggle to achieve those goals? So, if motivation isn’t enough, how do you keep on track and meet your resolutions?

Read More
Mindset, Creative Business, Goal Setting Serena Archetti Mindset, Creative Business, Goal Setting Serena Archetti

The Strategy That Helped Me Overcome My Biggest Fears

Ever had a dream so close to your heart, but fear held you back? I've been there too. Afraid to take the first step, worried about what others might think. Over the years, I found ways to push through it which i compiled into the S.T.E.P.S. System. It's been a real life changer for me, helping me overcome fears that I thought were insurmountable, and I believe it could do the same for you.

Read More
Creative Business, Social Media, Marketing Serena Archetti Creative Business, Social Media, Marketing Serena Archetti

4 Lessons I Learned From Quitting My 15k Instagram Account

Stuck in the Instagram loop of posting, hoping, and still not growing? I was there, managing a 15,000-follower account that drained more than it gave. In this blog post, learn the four life-changing lessons I learned from stepping back, how they changed how I view social media, and how they can help you grow your audience without being stuck in the same endless cycle.

Read More
Serena Archetti Serena Archetti

Do You Really Need Social Media As An Artist?

Do you really need social media as an artist? It's a question that often comes up for many creators - especially those just starting out. When you're juggling work, life and creating your art, it can be difficult to decide where to invest your time (and energy). In this blog post, I'm going to share my experience on why I think social media is a great tool for creatives, but it might not be necessary to make your career successful.

Read More